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Arafat Rohman
Apr 13, 2022
In Authors Forum
So, what are the disadvantages of this advantage? The inherent disadvantage of "classic" is of course old age. Therefore, pepsi was the main "new generation choice" and attacked its disadvantages. In this way, coca-cola can only watch young people leaning towards pepsi, but there is no way to stop it. For another example, in the myth "david and goliath", the small david finally defeated the tall and mighty goliath. How did he do that? Quite simply, david found the weaknesses in the strengths that goliath depended on to survive. The advantage that goliath relies on to survive is very obvious, that is, he is tall and mighty. So, what disadvantages does this advantage imply? Obviously, being tall means being slow and having a clear goal. So later, david chose to throw stone special email list from a distance, effectively attacking the opponent's disadvantage, making "tall and mighty" useless, and finally defeated goliath. This is also why shenzhou focuses on safety, attacking uber's "unsafe", main focus on "good things", and attacking taobao's "fake goods". This is not derived from the direct disadvantage of the other party, but the disadvantage found from the advantages that the other party relies on for survival - uber's platform model determines its "unsafe", taobao's c2c model determines its "fake". Cargo issue". So, if you're trying to find a suitable selling point for your product, you have to ask yourself: my competitor, what is its most viable advantage? This advantage is almost doomed to what disadvantage does it have? Can my product attack this disadvantage?
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Arafat Rohman

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